This article outlines best practices for driving increased customer loyalty and advocacy though thoughtfully designed customer experience architectures. Research is showing a 10% rise in customer retention can yield a 30+% increase in value to the company
Scion Advisors has added Teresa Muehlenkamp, a senior strategic marketing advisor – to the firm’s practice. Muehlenkamp is a seasoned marketer with 20 years of experience working for high profile consumer brands, previously holding marketing leadership positions for MOD Pizza, Panera Bread and Tully’s Coffee.
A successful business exit strategy is normally a two-five year process depending upon a number of factors. This article lays out important steps for preparing your business so it can be worth more to a buyer: building business, emotional and financial readiness.