Scion Advisors
Call: 707.258.9130
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If you operate a family-owned winery, you are continually seeking to build brand equity.

If you succeed, your business will be worth much more than the sum of its parts; however, an underperforming brand can erode your profitability.

To improve sales and brand strength, we help you develop your market strategies and fundamental brand management practices.

We provide practical recommendations on how to:

  • Increase sales velocity
  • Improve profitability
  • Build overall brand equity
  • For a custom proposal, please call
    Deborah Steinthal: 707.258.9130


    Scion's approach addresses essential questions:

    1. Alignment of your market strategy with a viable business vision

    2. Relevance of your brand position and market fit

    3. Risks and opportunities regarding your channel strategy

    4. Your brand's strengths and weaknesses relative to competitors

    5. Financial health of your product or brand portfolio


    "The main challenge many wineries face today is the 'distribution channel squeeze' created by national consolidation. Small to mid-size wineries are struggling to command the attention of distributor sales staff and build clout in the marketplace."
    Vivien Gay, CEO & Founder
    Vinum Global
      Building stronger private businesses™  
     
    Business Knowledgebase: CEO Resources
     
    Scion Approach

    02/03/2011
    2011 Food and Beverage Sector Insights
    Deborah Steinthal, Managing Director, Scion Advisors
    07/26/2011
    Winning Consumer Share of Mind
    Deborah Steinthal, Scion Advisors
    09/13/2011
    Perfect Storm revisited: Part IV
    Deborah Steinthal, Scion Advisors LLC; John HInman and Suzanne DeGalan, Hinman & Carmichael LLP

     

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